20 July 2004 - update


Are CALA Homes' sales techniques a sign of desperation ?

CALA Homes' advertising campaign, July 2004

The advertising banner hanging in the Tunbridge Wells Calverley Road Precinct has a clear pictorial message:
Do CALA Homes want to be seen as a developer building Regency Houses with a lot of green space ?

CALA Homes' Norfolk - House - Villas - Mews, July 2004

The reality is somehow different ! These are CALA Homes' flats which are for sale off plan on the crammed Norfolk Grange in Tunbridge Wells.
To the left - their Block of Social Housing - built under a 106 agreement with TWBC - with a view towards the "luxurious flats".

CALA Homes' advertising campaign - Norfolk Heights in Church Road

CALA Homes' vision of their 1930's seafront pastiche in Church Road, a major thoroughfare with noisy pubs.

Are CALA Homes so desperate to find clients for their "rotten apple" that their campaign needs to be "beefed up" as they go?


Profile: CALA Group Ltd - Liaisons

CALA Homes continue the Telephone House saga:
- the Construction of their Estate

The Telephone House Neighbours Association informs on CALA Homes (South) Development:
CALA Group acquired the controversial planning permission for the high density development of Telephone House site, Church Road / York Road, Tunbridge Wells, Kent, TN1.